Meet the Founder
Hi, I’m Latoya — the creative mind behind SocialSoule.
Socialsoule is a content first creative agency built on one belief: great content is powerful, but intentional storytelling is what converts.
I’ve been creating online for as long as I can remember long before “content creator” became a career path. Over the years, I’ve built experience across influencer marketing, UGC creation, and brand storytelling, while also working behind the scenes in the technical side of digital marketing.
My background includes hands on work as an SEO analyst, helping brands improve visibility and show up where their audiences are already searching. I’ve also worked in nonprofit and agency settings as a digital marketing and project manager, where I wore many hats from campaign creation and social media advertising to managing initiatives from idea to execution. Along the way, I’ve supported both local and online brands in building consistent, intentional social presences.
Why Choose Socialsoule?
What makes Socialsoule different is that blend of creative intuition and strategic foundation.
I don’t just think about how content looks I think about how it performs, how it’s discovered, and how it moves people to action. Every story we help tell is rooted in your mission and designed to support real business goals, not just engagement metrics.
At heart, I’m a DIY creative. YouTube taught me what I didn’t know, curiosity pushed me to keep learning, and Socialsoule is the result of pouring that creativity into my own business while helping other brands grow with clarity, and purpose
